コーポレート・シチズンシップ

World Economic Forumのサイトで見つけた面白い図


真中の三角形　Corporate Governance and Ethics

その周りを囲む３つの三角形

People / Environment / Contribution to Development

その周囲の三辺に

Corporate Citizenship


日本の上層部へ


経営の核は？

コーポレート・ガバナンスと倫理


経営の基本は？

人と環境と開発


そして、その精神とは？

グローバル・コーポレート・シチズンシップ


こんな感じなのかな？

Creator Aoyagi YoSuKe


株主から、ステークホルダー（利害関係者）へ、そして、グローバル・コーポレート・シチズンシップへ

つまり、世界中の人々、ひとりひとりが、グローバルで関連している。そして、ひとりひとりが率先して、協力関係を築き、その精神を実践していく。



Key Endeavors Include:

Professor Klaus Schwab, Executive Chairman and Founder of the World Economic Forum, has published an article on Working with Governments and Civil Society in the January/February 2008 edition of Foreign Affairs journal, To help businesses better coordinate their approaches and improve performance, this article proposes a five-concept framework for understanding the different types of social engagement and provides clear examples for each concept.

At the World Economic Forum Annual Meeting 2008 in Davos, the Global Corporate Citizenship Initiative Advisory Committee to the World Economic Forum, consisting of selected corporate heads of corporate citizenship as well as renowned experts, presented a thought leadership workstream on Partnering to Strengthen Public Governance: The Leadership Challenge for CEOs and Boards

In January 2002, over 40 prominent CEO’s endorsed the statement Global Corporate Citizenship: The Leadership Challenge for CEOs and Boards (PDF, 206k, 16pg). The statement emphasized that leadership processes focusing on the company’s impact on society and its relationships with stakeholders are not ‘add-ons’ but are fundamental to core business operations.

In 1971, the World Economic Forum first identified the stakeholder concept - the idea that a company has a clear responsibility to the community beyond its shareholders. Two years later, at the World Economic Forum’s Annual Meeting in Davos, the stakeholder concept became the cornerstone of the Davos Declaration, which articulated the fundamental principles of a corporation’s social and environmental responsibility.